⬅ # 798 Johnelle Hunt|# 800 Tse Ping

# 799 Nick Caporella 


Real Time Net Worth
as of 5/21/2024
-$33.9M (-0.84%)

# 799 Nick Caporella 


Real Time Net Worth
as of 5/21/2024
-$33.9M (-0.84%)
OccupationFounder, Chair, and CEO of National Beverage
Source of WealthBeverages
ResidencePlantation, Florida
Marital StatusMarried
Age-Adjusted Net Worth$607.02M
Nick Caporella
Nick Caporella
United States
Net worth: $4.04B

Self-Made Score 

Wealth History

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Nick Caporella is the chairman and CEO of National Beverage, renowned for its LaCroix brand of sparkling water, which he founded in 1985.
Starting as a contractor, Caporella rose through the ranks, previously serving as CEO of Burnup & Sims, a telecom firm, before venturing into the soft drinks industry.

Early Life and Career

Nick Caporella, a Pennsylvania native, began his career as a contractor.
He transitioned to the telecommunications sector, ultimately becoming the CEO of Burnup & Sims.
In 1985, Caporella founded National Beverage to stave off an unwanted acquisition by Victor Posner of Burnup & Sims Inc., acquiring Shasta Beverages to kickstart the business.

Expansion and Acquisitions

To bolster National Beverage's position, Caporella acquired Faygo, a regional soft drink manufacturer, and expanded into bottling store brands.
Throughout the 1990s, National Beverage diversified its portfolio with acquisitions like Spree, Big Shot, and Everfresh Beverages Inc.
In the mid-1990s, WinterBrook Corp. brought LaCroix to the National Beverage group of companies, further enhancing its brand lineup.
National Beverage continued its expansion in the early 2000s, acquiring Beverage Canners International Inc., Ritz, and Crystal Bay, while also focusing on developing new products like Shasta Shortz and Fruitika.

Product Innovation and Brand Development

In 2002, National Beverage shifted its strategy to focus on bottling its own brands and ceased private-label bottling.
The company introduced new energy drink lines such as Rip It, Chic, and Freek, catering to different demographic segments.
Additionally, National Beverage ventured into coffee-based energy drinks with Triple Hit, diversifying its product offerings.
To meet changing consumer preferences, Diet Shasta transitioned to using Splenda No Calorie Sweetener in 2004, reflecting a commitment to product innovation and adaptation.

List of Brands

La Croix Sparkling Water
Rip It
Mr. Pure
Crystal Bay
Cascadia Sparkling Clear
Ohana Punch
Big Shot
Double Hit

Financial Success and Market Position

Trading under the ticker FIZZ, National Beverage has demonstrated substantial growth, with a share price gain of 725% in the past decade.
Despite facing increased competition from rivals like PepsiCo, National Beverage maintains its position as a prominent player in the flavored soft drink market, anchored by flagship brands such as LaCroix.

How long would it take you to become as rich as Nick Caporella?

If you started with $10,000 and invested an additional $500 each month at a 44.10% CAGR, it would take you 5 years to reach Nick Caporella's net worth of $4.04B.

Is this realistic? It depends how closely the VIX-TA-Macro Advanced model performs to its history in the future. Since Grizzly Bulls launched on January 1, 2022, it's returned 42.76% compared to 11.89% for the S&P 500 benchmark.

Enter data in all but one field below, then calculate the missing value

Nick Caporella is very wealthy, but what's stopping you from reaching that same level of success? As summarized in our five fundamental rules to wealth building, becoming wealthy in a modern capitalist economy is not complicated. There's actually only three variables:

  1. Your starting capital
  2. Your earnings after expenses
  3. The compound annual growth rate (CAGR) of your savings

Most people start with zero or very little, so if you weren't born into wealth, don't fret! The majority of the fortunate folks listed in our Grizzly Bulls’ Billionaires Index came from middle class or lower backgrounds. The most distinguishing characteristic of the group is their ability to consistently earn a high CAGR on their savings.

Every billionaire has a unique strategy to achieve high CAGR. For Nick Caporella, Beverages is the primary source. Whether you choose to invest your savings in your own businesses or the businesses of others is not as important. The salient piece of the puzzle is ensuring that your hard-earned savings are generating sufficient CAGR to reach your long term goals.

Most people simply invest their money in index funds and call it a day. There's nothing wrong with this approach, but it guarantees relative mediocrity. To achieve greatness, you need to invest your money to earn higher than average returns. In the long run, better investors will always finish ahead of better earners.

Source: Grizzly Bulls reporting

Methodology: Grizzly Bulls' Billionaires Index is a daily ranking of the world's billionaires and richest people. Grizzly Bulls strives to provide the most accurate net worth calculations available. We pull data from public equity markets, SEC filings, public real estate records, and other reputable sources.

The index is dynamic and updates daily at the close of U.S. stock market trading based on changes in the markets, economy, and updates to Grizzly Bulls' proprietary algorithm of personal wealth calculation. Stakes in public companies are tracked daily based on the relevant closing prices of the underlying securities. Additionally, stakes in private companies, cash, real estate, and other less easily valued assets are updated periodically through careful analysis of insider transactions, comparable public company sales / EBITDA multiples, etc.

Edited by: Lee Bailey