
Creator, filmmaker and entrepreneur
Markiplier
Base case$55M
Estimate confidence
★★★★★
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See what supports this page, how current it is, and where comparable or historical context is available.
Base case is our central scenario. Bear and bull cases show how uncertainty around private holdings, retained proceeds, taxes and liabilities can move the estimate.
Rankings use the current base-case estimate and show the wider bear-to-bull range on the full list.
Switch scenarios to see how the total and each component move together. The bars show each positive component's share of the estimated assets in that scenario, not audited holdings.
Forbes estimated $17.9 million of creator earnings in 2024, $17 million in 2025 and $13 million in 2026. Those figures show a large, durable media business rather than merely a big follower count.
In 2024, Forbes reported that Andre Rebelo committed $2 million to build JOGO, a Fortnite-focused studio. That investment matters because it turns part of his creator income into ownership of an operating business instead of leaving the entire fortune tied to sponsorships and platform payouts.
Forbes later described JOGO as a $10 million revenue business and reported a team of roughly 25 people. Those figures support the case that the studio has become economically meaningful.
They do not tell us the company’s profit, outside ownership or market value. The estimate therefore gives JOGO a separate range while keeping its reported revenue out of Rebelo’s personal net worth.
Sources[2][3][5][1][4]These are the businesses and organizations directly connected to the financial events above. We show only relationships supported by the cited sources, and we do not infer ownership percentages or values that the evidence does not establish.
| Entity | Connection | Effective |
|---|---|---|
| JOGO StudiosSources[1] | Founded | 2024-05-16 |
A reported salary, company sale or brand valuation is not automatically current personal wealth. We show the pieces that can be tied to retained evidence and keep historical flows separate.
Forbes estimated Typical Gamer earned $17.9 million for its 2024 Top Creators list.
Sources[2]Forbes estimated Typical Gamer earned $17 million for its 2025 Top Creators list.
Sources[3]Forbes estimated Typical Gamer earned $13 million for its 2026 Top Creators list.
Sources[5]The estimate discounts reported creator earnings for taxes and operating costs, then values JOGO separately without treating company revenue as personal wealth.
| Component | Bear | Base | Bull |
|---|---|---|---|
| Estimated retained creator earnings and investmentsSources[2][3][5] | $25M | $40M | $60M |
| Estimated JOGO studio interestSources[1][3][4] | $5M | $10M | $20M |
| Estimated net worth | $30M | $50M | $80M |
Forbes estimated $17.9 million, $17 million and $13 million of creator earnings across its 2024 through 2026 lists. Those are historical gross flows, so the estimate discounts them for taxes, team costs, spending and reinvestment rather than treating them as current cash.
Sources[2][3][5]We began retaining comparable estimate snapshots on Sep 18, 2026. Earlier Grizzly Bulls figures are not reconstructed unless a retained snapshot exists.
Initial Grizzly Bulls estimate published with creator earnings separated from a bounded private game-studio interest.
This is the first retained snapshot, so there is no earlier comparable Grizzly Bulls estimate to show yet.
Forbes reported that Rebelo cofounded the Fortnite-focused studio and served as CEO alongside a roughly 20-person launch team.
Sources[1]The 2024 list highlighted Rebelo’s decision to fund JOGO from his creator business.
Sources[2]Forbes said JOGO had grown into a $10 million revenue business, a company-level figure rather than personal income.
Sources[3]The 2026 list continued to describe JOGO as a material operating business alongside the gaming channels.
Sources[5]Explore other estimates for people with similar careers, industries or estimated wealth.
Numbered citations above link to the retained sources below. External net-worth headlines do not set our estimate.