Home improvement retail online sales mix is the share of Home Depot net sales generated through websites and mobile applications.
Online sales represented 16.6% of net sales in fiscal Q2 2026. Home Depot excludes HD Supply and SRS from this disclosure.
Mix answers penetration, not growth
A 16.6% online mix says how much of the included sales base came through digital ordering. It does not say how quickly the channel is growing.
For that question, use online sales growth, which was 11.0% in the quarter. Compare both with total sales growth to see whether digital ordering is gaining share of the broader business.
Primary source: Home Depot fiscal Q2 2026 Form 10-Q filed with the SEC.
Part of the Home Improvement Retail Economics
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- HDOpen operating-model research →10 of 10 reviewed concepts in Home Improvement Retail EconomicsDigital channel penetration and growth3 of 3 bridge concepts supportedContinue through this bridge:Home Improvement Online GrowthHome Improvement Total Sales Growth
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Compare digital sales mix
Compare the share of sales ordered online without confusing penetration with channel growth.
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